‘They won’t shut up about Greenland’: Meduza obtains the Kremlin’s instructions for state media covering Trump’s standoff with Denmark

Donald Trump’s push for U.S. control of Greenland has triggered a fresh round of instructions from the Kremlin on how Russian state media should frame current events. According to media guidelines obtained by Meduza, state-run and pro-government outlets were told to present the standoff as evidence of a weakening West, a fractured NATO, and an American president borrowing from Vladimir Putin’s playbook. And despite Putin’s public insistence that the Greenland dispute doesn’t concern Russia, the guidelines call for wall-to-wall coverage of the issue. Meduza’s Andrey Pertsev explains how the Kremlin is turning Trump’s Greenland gambit into a propaganda opportunity.
‘They won’t shut up about Greenland’: Meduza obtains the Kremlin’s instructions for state media covering Trump’s standoff with Denmark

‘They won’t shut up about Greenland’: Meduza obtains the Kremlin’s instructions for state media covering Trump’s standoff with Denmark Internal Kremlin guidelines instruct Russian state media to extensively cover Donald Trump’s interest in acquiring Greenland, framing it as evidence of a declining West and a fragmented NATO. Despite official statements downplaying Russia’s involvement, the directives push for portrayals of Trump as mirroring Putin’s territorial ambitions and assert that powerful states are entitled to act similarly. The coverage aims to emphasize Western weakness and portray Putin as a leader forcing America into an equal dialogue.

  • Kremlin has issued guidelines to state-run and pro-government media on how to cover Donald Trump’s pursuit of Greenland.
  • The guidelines instruct outlets to frame the situation as proof of a weakening West and a fractured NATO.
  • Russian media are told to present Trump as acting similarly to Vladimir Putin in expanding territory and to emphasize Western leaders’ inability to act independently.
  • The coverage aims to legitimize Russia’s own territorial actions, such as the annexation of Crimea, by suggesting powerful states act this way.
  • Russian officials, including Sergey Lavrov and Dmitry Medvedev, have made public statements critical of the U.S. interest in Greenland.
  • Despite Putin’s public stance that the issue doesn’t concern Russia, internal directives mandate sustained coverage.
  • Journalists are complaining about the extensive coverage required, feeling it overshadows the ‘special military operation’.
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